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San Diego State University

Fowler College of
Business Administration

Intellectual Contribution

Title
The Yield Shift Theory of Satisfaction and Its Application to the IS/IT Domain
Author(s)
Briggs, R. O., Reinig, B., Vreede, G. J.
Type of Research
Chapter(s) in Books
Date Published
2012, Before July
Contribution Type
Discipline-based scholarship (basic research)
Contribution Category
D
Points
4
Anthology Title
Information Systems Theory: Explaining and Predicting Our Digital Society
Publisher
Springer
Location
New York
Page Number(s)
185-217