The Nostalgia Effect: A Field Investigation of Satisfaction among IS/IT Professionals in India
Briggs, R. O., Sindhav, B.
Type of Research
Peer-Reviewed Journal Articles
2015, Before July
Discipline-based scholarship (basic research)
International Journal of Management Research
Apeejay Education Society
New Delhi, India
Satisfaction is a key indicator of system success, and so has been the subject of much IS research. The nostalgia effect, whereby individuals feel satisfied or dissatisfied when thinking about past goal attainment or failure, has been observed to influence analysts’ decisions with respect to ongoing systems development. The Yield Shift Theory (YST) of Satisfaction explains the nostalgia effect as a function of changes in yield for an individual’s active goal set. This paper reports on an exploratory field investigation of the nostalgia effect among 105 working IS/IT professionals in India reflecting on past collaboration experiences. The study demonstrates empirically a measurable nostalgia effect, and reveals a strong association between satisfaction responses and the antecedents proposed by Yield Shift Theory.