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San Diego State University

Fowler College of
Business Administration

Intellectual Contribution

Title
To What Extent Do Articles Published in Other Than "Top Journals" Have Impact on Marketing?
Author(s)
Haddad, K., Singh, G., Sciglimpaglia, D., Chan, H. C.
Type of Research
Peer-Reviewed Journal Articles
Date Published
2014, Before July
Contribution Type
Discipline-based scholarship (basic research)
Contribution Category
A
Points
11
Publication Title
European Journal of Marketing
Volume(s)
48
Edition
1/2
Page Number(s)
271-287